Videography (Shoot & Direct)

Videography (Shoot & Direct)

Basic (₹10,000 – ₹12,000):

• Camera Quality: 1080p DSLR/Mirrorless, single-lens setup.

• Lighting: Natural light or one softbox/ring light, nothing fancy.

• Crew: Just me. Solo operator.

• Output: Simple shots, 1–2 angles, no complex movements.

• Use Case: Social reels, interviews, BTS clips, YouTube intros, talking head content.
  Think: efficient, minimal, gets the job done without Bollywood overhead.

Intermediate (₹15,000 – ₹25,000):

• Camera Quality: 4K shooting on professional cameras.

• Lighting: Controlled lighting setup (2–3 lights, softbox, RGB accents).

• Movement: Stabilizers/gimbals for smooth motion, sliders for cinematic pans.

• Angles: Multiple setups (close-up, wide, product focus).

• Crew: May include 1 assistant for setup or B-cam.

• Output: Polished content, suitable for ads, product launches, branded social campaigns.
  Think: professional look without going into full “film set” mode.

Advanced (₹30,000 – ₹50,000):

• Camera Quality: High End 4K/6K cameras, multiple lenses.

• Lighting: Cinematic rigs soft diffusers, LED panels, controlled mood lighting.

• Movement: Multi Cam coverage, drones for aerials, dollies/sliders for cinematic sweeps.

• Angles: Multiple perspectives, dynamic shooting style.

• Crew: Dedicated team (assistants, drone operator, light tech).

• Direction: Full creative direction—storyboarding, shot planning, client consulting.

• Output: Ad films, large-scale campaigns, music videos, commercials.
  Think: Netflixlevel content, the kind that looks like it belongs on TV or in cinema.

Video Editing

Basic (₹2,000 – ₹5,000):

• Resolution: 1080p output.

• Editing Style: Clean cuts, basic transitions, trimming dead space.

• Sound: Background music + volume balancing, no advanced sound design.

• Graphics: Minimal—simple titles or lower thirds.

• Color: As is from the camera, no grading.

• Delivery Speed: Fast turnaround (1–3 days).

• Use Case: Vlogs, event recaps, social reels, internal company videos.
  Think: efficient, clean, no-frills editing. Looks good, not cinematic.

Intermediate (₹5,000 – ₹12,000):

• Resolution: 4K output.

• Editing Style: Smooth pacing, advanced transitions, storytelling flow.

• Sound: Basic sound design (effects, ambient noise layering), synced to beats.

• Graphics: Animated text, motion graphics, branded titles.

• Color: Basic color correction (white balance, exposure, consistency across clips).

• Delivery Speed: 4–7 days depending on complexity.

• Use Case: Branded content, polished ads, influencer reels, YouTube videos with graphics.
  Think: professional content that feels branded and premium.

Advanced (₹12,000 – ₹25,000):

• Resolution: 4K (or higher if shot in 6K).

• Editing Style: Full cinematic editing—storyboard-driven cuts, dynamic pacing, scene-building.

• Sound: Professional sound design—dialogue cleanup, foley, SFX, layered music transitions.

• Graphics: Custom motion graphics, kinetic typography, complex animations, logo stings.

• Color: Full professional color grading—cinematic LUTs, skin tone balancing, mood-setting grades (warm, moody, commercial pop).

• Delivery Speed: 1–2 weeks depending on length.

• Use Case: Commercials, high-budget campaigns, music videos, documentaries, fashion films.
  Think: looks like it came out of a production studio. This is “screen-worthy” content.

Optional Add-On

• Professional Color Grading: ₹1,500 per finished minute (if only grading is required or added to Basic/Intermediate edits).

Graphic Design

Basic (₹3,000 – ₹6,000):

• What You Get:

  • Social media creatives (Insta posts, stories, banners)

  • Posters/flyers with clean design

  • Quick turnaround for short-term campaigns

• Tools: Mix of AI assists + manual polish (so it looks unique, not AI-generated junk)

• Use Case: Startups, influencers, small events
  Think: sleek graphics that don’t scream template.

Intermediate (₹6,000 – ₹15,000):

• What You Get:

  • Logo design & variations

  • Brand identity elements (color palette, typography, moodboards)

  • Marketing collaterals (pitch decks, brochures, packaging mockups)

• Tools: AI for rapid ideation + high-end design software for final polish

• Use Case: Small to mid-sized brands wanting a consistent look
  Think: design that makes a brand actually look like a brand.

Advanced (₹15,000 – ₹40,000):

• What You Get:

  • Full campaign design package (ads, posters, rollout visuals, launch graphics)

  • Brand identity system (logos, typography, usage guidelines)

  • High-concept visual storytelling (billboards, creative campaigns, immersive branding)

• Tools: AI-powered design exploration + pro level execution

• Use Case: Established brands, fashion labels, campaigns that need unique visuals across multiple platforms
  Think: agency-level design without the bloated agency invoice.

Scriptwriting & Creative Direction

Basic (₹5,000 – ₹10,000):

• Scope:

  • Short scripts for reels, ads, YouTube intros

  • Catchy one-liners, hooks, and campaign captions

  • Concept outlines for quick-turnaround content

• Delivery: Clear, punchy, engaging words that fit short-form content.

• Use Case: Influencers, startups, small brands launching social campaigns.
  Think: ideas that grab attention in under 10 seconds.

Intermediate (₹12,000 – ₹25,000):

• Scope:

  • Brand storytelling scripts (30–60s ad spots, narrative reels, campaign explainer)

  • Concept development (moodboards, tone, positioning ideas)

  • Storyline + scene breakdown for shoots

• Delivery: Words + direction blueprint that guide the whole shoot/edit.

• Use Case: Brands that need personality, not just content.
  Think: ad copy + creative direction that makes a product feel alive.

Advanced (₹30,000 – ₹60,000):

• Scope:

  • Full campaign strategy & creative direction (concept to execution)

  • Long-form scripts (ads, short films, branded documentaries)

  • Storyboarding, theme decks, and on-set direction

  • Oversight of visual identity across video + design

• Delivery: The full creative brain trust—concept, words, visuals, flow.

• Use Case: Established brands, launches, fashion campaigns, music videos, ad films.
  Think: agency-level campaign direction, but without five people billing you per meeting.

Full Brand Package (All-in-One)

Basic (₹30,000 – ₹60,000):

• Scope:

  • Starter creative pack for small brands or influencers

  • 1 short video (30–60 sec) + 5–10 edited photos

  • 3–5 social media graphics for rollout

  • Script & creative guidance included

• Use Case: New brands or influencers looking for a professional launch kit.
  Think: “day-one content arsenal” so you look established from the jump.

Intermediate (₹70,000 – ₹1,50,000):

• Scope:

  • Full brand launch campaign

  • 2–3 high-quality videos (ads, reels, promos)

  • 15–20 edited photos (lifestyle + product)

  • Graphic design package (logo, branding kit, 10+ rollout posts)

  • Storytelling + campaign concept deck

• Use Case: Startups, small businesses, or creators doing a serious rebrand/launch.
  Think: a complete creative push, strong enough to turn heads in a crowded market.

Advanced (₹1,50,000 – ₹3,00,000+):

• Scope:

  • Full-scale creative takeover (multi-day shoot + multi-channel rollout)

  • 4–6 cinematic videos (ads, reels, campaign visuals, BTS)

  • 30–50 photos (editorial, commercial, product, lifestyle)

  • Full campaign design package (brand identity system, campaign graphics, ad creatives)

  • Scriptwriting, storyboarding, moodboards, on-set creative direction

  • Campaign strategy: launch calendar, rollout plan, cross-platform storytelling

• Use Case: Established brands, fashion houses, product launches, music artists, large campaigns.
  Think: agency-level creative campaign—but instead of 20 people in a boardroom, it’s me making it actually happen.

Premium: Brand Building & Consulting Services

Because sometimes the problem isn’t your camera it’s your brand story. This is where I step in as your creative brain, not just the hands behind the lens.

Brand Strategy Consulting

• Defining brand voice, tone, and positioning

• Target audience breakdown + storytelling approach

• Competitor analysis + differentiation strategy

• Deliverable: Brand Strategy Deck
  Pricing: ₹40,000 – ₹75,000

Creative Direction Consulting

• Campaign concepts + rollout strategies

• Moodboards, storyboards, theme decks

• On-set creative supervision without full production

• Deliverable: Creative Direction Blueprint
  Pricing: ₹50,000 – ₹1,00,000

Full Brand Building Package

• Brand identity design (logo, typography, guidelines)

• Brand storytelling (core narrative, tagline, messaging)

• Content ecosystem planning (social, video, print, events)

• Creative roadmap for 6–12 months

• Deliverable: End to end brand building kit
  Pricing: ₹1,50,000 – ₹3,00,000+

What Makes This Premium?

This is not about shooting a reel or designing a poster. This is the thinking work the strategy that guides all the content. Agencies charge 10x for this because it shapes how the world sees your brand.